Logos are tricky to create in that they must boil an entire organizational Mission into one succinct easy to see and read at every scale in one image.

Below are examples of some recognizable and/or familiar logos for reference in your own logo creation process.


Click on an image to enlarge.

You will see that there are a variety of solutions to a myriad number of challenges. Red, blue and yellow – the primary colors, continue to be popular choices, but other hues are used equally effectively for their individual solutions.

All are professionally designed and use just about every main style of font available – from super traditional to super playful. Two pages of logos that are mostly about or feature equine based organizations have been highlighted (image 3 and 4) for my equine based clients.